Effective Date: November 23, 2019
PERSONAL INFORMATION WE COLLECT
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information”.
We collect Device Information using the following technologies:
- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
- “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site.
We collect personal information about you when you provide it to us, such as through your use of our website and its features, when you contact us directly by e-mail, phone, in writing, or via social media, when you order goods and services, when you use any of our other applications, and any other means by which you provide personal information to us. The type of information we collect about you may include the following kinds of information:
- Your name
- Your e-mail address
- Your postal address
- Your phone number
- Information about your computer (e.g., your IP address and browser type)
- Information about how you use our website (e.g., which pages you have viewed, the time you viewed them and what you clicked on)
- Information about your mobile device (such as your geographical location)
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).
Wufoo: When you reply to any survey we send, including customer feedback, your responses are stored along with your email address in our survey tool, Wufoo. This enables us to understand how to improve our service and products.
Shopify Inc: They host our store. To manage your order and any future customer service requests, we collect and store the details you provide at the point of booking. They provide us with the online e-commerce platform that allows us to sell our products and services to you. Your order data is stored in Shopify’s data storage, databases and the general Shopify application. They store your data on a secure server behind a firewall.
Mailchimp: We use this to send marketing campaigns and store information collected in your responses.
Google AdWords: They match your email address, marketing preferences and purchase history for the purpose of audience selection for our advertising campaigns on Google Search and Display Networks. For information on how Google ensures GDPR and other data protection law compliance, please: https://privacy.google.com/businesses/compliance
SHARING YOUR PERSONAL INFORMATION
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store--you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the Site -- you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.
Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.
When you place an order through the Site, we will maintain your Personal and Order Information for our records unless and until you ask us to delete this information.
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e‑mail at firstname.lastname@example.org or by mail using the details provided below: